Foursquare

Foursquare is a location technology platform offering business solutions and consumer products through a deep understanding of location. Put simply, it is about planning, buying and reporting on paid ads across channels.

The natural audience is performance marketers and agencies. Related areas on their profile: Advertising, Advertising Platforms, Analytics, Big Data and Developer APIs. They are a large team, 501 to 1,000 people, which usually shapes who they work with. At that size expect formal onboarding, documentation and a longer sales cycle.

Foursquare is based in New York, New York and around since 2009. Their site is foursquare.com.

Our checklist for this category: platform coverage, attribution model, and fees as a share of spend. Get the renewal terms in writing before the first invoice.

If you have worked with Foursquare, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.