Fluid Financial

Fluid is your partner in getting paid - a virtual cash flow manager that secures your revenue with optional advances on every invoice. Put simply, it is about accepting cards, bank transfers and wallets online or in person.

It makes the most sense for any business that takes money. They also list Financial Services, FinTech and Payments, so expect those to show up in the feature set. As a very small product team themselves (1 to 10 people), they tend to serve customers of a similar scale best. You will probably talk to the people who build it, which is great until you need 24/7 support.

Fluid Financial is based in Oakland, California and around since 2014. Their site is choosefluid.com.

Before you commit, look at rates, payout timing, chargeback handling, and developer tools. Get the renewal terms in writing before the first invoice.

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