Flockgen

Flockgen is a business development engine and software platform for the middle market. The job it does: running multi-step campaigns that react to what people do.

Who is it for? Mostly marketing teams with more than one channel. They also list Business Development, Marketing Automation and Small and Medium Businesses, so expect those to show up in the feature set. They are a very small team, 1 to 10 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

Flockgen is based in Nashville, Tennessee and around since 2016. Their site is flockgen.com.

Before you commit, look at CRM integration, lead scoring, and how fast the learning curve is. Ask for a trial on your own data, not a canned demo.

If you have worked with Flockgen, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.