EXPOCAD

EXPOCAD is the professional's choice for graphical exhibition and exhibitor marketing software. Put simply, it is about planning, buying and reporting on paid ads across channels.

Who is it for? Mostly performance marketers and agencies. They also list Advertising, CAD, Event Management and Marketing, so expect those to show up in the feature set. They are a small team, 11 to 50 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

EXPOCAD is based in Aurora, Illinois. You can read more at new.expocad.com.

Our checklist for this category: platform coverage, attribution model, and fees as a share of spend. A short pilot with your real data tells you more than any demo.

If you have worked with EXPOCAD, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.