Euclid
Euclid develops shopping analytics platforms to track customer behavior in their retail stores
Overview
Euclid develops shopping analytics platforms to track customer behavior in their retail stores. In practice that means running multi-step campaigns that react to what people do.
The natural audience is marketing teams with more than one channel. They also list Analytics, Big Data, Marketing, Retail and Smart Building, so expect those to show up in the feature set. As a small product team themselves (11 to 50 people), they tend to serve customers of a similar scale best. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.
Euclid is based in San Francisco, California. Their site is euclidanalytics.com.
Before you commit, look at CRM integration, lead scoring, and how fast the learning curve is. Ask for a trial on your own data, not a canned demo.
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Key features
Big Data
Marketing
Retail
Company
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