Digby

Here is Digby in plain terms. Localpoint is a mobile application providing location-based marketing information for customers in the physical stores. The job it does: running multi-step campaigns that react to what people do.

Who is it for? Mostly marketing teams with more than one channel. They also list Android, App Marketing, iOS and Mobile, so expect those to show up in the feature set. As a small product team themselves (11 to 50 people), they tend to serve customers of a similar scale best. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Digby is based in Austin, Texas. More on digby.com.

Before you commit, look at CRM integration, lead scoring, and how fast the learning curve is. Ask for a trial on your own data, not a canned demo.

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