David Baird

David Baird is a ad management product. PhotoShelter is a photography website empowering photo sales and providing marketing and archiving tools for photographers. Put simply, it is about planning, buying and reporting on paid ads across channels.

The natural audience is performance marketers and agencies. They also list Advertising, E-Commerce and Photography, so expect those to show up in the feature set. They are a small team, 11 to 50 people, which usually shapes who they work with. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

David Baird is based in New York, New York and founded in 2005. You can read more at photoshelter.com.

Things worth asking about: platform coverage, attribution model, and fees as a share of spend. Get the renewal terms in writing before the first invoice.

If you have worked with David Baird, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.