CAKE

CAKE provides performance marketing software with solutions for affiliate marketing, lead generation and multichannel marketing. Put simply, it is about turning site visitors and form fills into contacts you can actually follow up with.

It makes the most sense for marketing and sales teams. Related areas on their profile: Advertising, Affiliate Marketing, Digital Marketing and Lead Generation. As a mid-sized product team themselves (51 to 200 people), they tend to serve customers of a similar scale best.

CAKE is based in Newport Beach, California and around since 2010. Their site is getcake.com.

Before you commit, look at how leads flow into your CRM and what happens to duplicates. Ask for a trial on your own data, not a canned demo.

The facts above come from public company records. The score will come from people like you. Used CAKE? Rate it.