BUC International

BUC International offers marketing and software solutions for the marine industry professional to operate and manage issues. Put simply, it is about running multi-step campaigns that react to what people do.

It makes the most sense for marketing teams with more than one channel. Related areas on their profile: Marine Technology and Marketing. As a very small product team themselves (1 to 10 people), they tend to serve customers of a similar scale best. You will probably talk to the people who build it, which is great until you need 24/7 support.

BUC International is based in Lauderdale, Mississippi. Their site is buc.com.

Our checklist for this category: CRM integration, lead scoring, and how fast the learning curve is. Ask for a trial on your own data, not a canned demo.

If you have worked with BUC International, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.