Boolean Inc.

Boolean Inc. is a marketing automation product. We Strategize, Design, Develop, and Code. Put simply, it is about running multi-step campaigns that react to what people do.

Who is it for? Mostly marketing teams with more than one channel. Related areas on their profile: Animation, Marketing, Web Design and Web Development. They are a small team, 11 to 50 people, which usually shapes who they work with. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Boolean Inc. is based in Austin, Texas. More on booleaninc.com.

Before you commit, look at CRM integration, lead scoring, and how fast the learning curve is. Get the renewal terms in writing before the first invoice.

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