Backstroke

Backstroke is an IT firm offering a AI generative platform and tools for email marketers to create content. Put simply, it is about building AI products and features, often for other companies.

It makes the most sense for companies adding AI to a product. Related areas on their profile: Artificial Intelligence (AI), Content and Email Marketing. They are a very small team, 1 to 10 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

Backstroke is based in Indianapolis, Indiana. Their site is backstroke.com.

Things worth asking about: track record, data handling, and who owns the models. Get the renewal terms in writing before the first invoice.

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