Arlene

Arlene integrates 3D, AR/VR, and metaverse experiences to connect people and brands in immersive environments. In practice that means running multi-step campaigns that react to what people do.

Who is it for? Mostly marketing teams with more than one channel. Alongside the main category they mention Augmented Reality, Consulting, Marketing, Metaverse and News. They are a small team, 11 to 50 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

Arlene is based in Brooklyn, New York. You can read more at arlene.io.

Things worth asking about: CRM integration, lead scoring, and how fast the learning curve is. Get the renewal terms in writing before the first invoice.

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