Applariat

Wrangle your apps at the speed of market change. That is the short version of Applariat. In practice that means running multi-step campaigns that react to what people do.

The natural audience is marketing teams with more than one channel. They also list Marketing Automation, so expect those to show up in the feature set. As a small product team themselves (11 to 50 people), they tend to serve customers of a similar scale best. You will probably talk to the people who build it, which is great until you need 24/7 support.

Applariat is based in Irvine, California. You can read more at applariat.com.

Before you commit, look at CRM integration, lead scoring, and how fast the learning curve is. Ask for a trial on your own data, not a canned demo.

If you have worked with Applariat, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.