Appadia

Appadia is a mobile advertisement platform. In practice that means planning, buying and reporting on paid ads across channels.

It makes the most sense for performance marketers and agencies. Related areas on their profile: Advertising, Advertising Platforms, Android, Location Based Services and Mobile. They are a very small team, 1 to 10 people, which usually shapes who they work with. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Appadia is based in San Jose, California and founded in 2015. Their site is appadia.com.

Things worth asking about: platform coverage, attribution model, and fees as a share of spend. A short pilot with your real data tells you more than any demo.

If you have worked with Appadia, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.