Antengo

Antengo is a free mobile classifieds marketplace facilitating real-time, location-based and business-to-consumer exchanges and transactions. The job it does: planning, buying and reporting on paid ads across channels.

The natural audience is performance marketers and agencies. They also list Advertising, Classifieds, Location Based Services, Marketplace and Mobile, so expect those to show up in the feature set. They are a small team, 11 to 50 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

Antengo is based in La Jolla, California and founded in 2010. Their site is antengo.com.

Before you commit, look at platform coverage, attribution model, and fees as a share of spend. A short pilot with your real data tells you more than any demo.

If you have worked with Antengo, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.