Afra

Afra specializes in financial & asset management, human resources, custom application design and development as well as IT consulting. The job it does: keeping employee records, time off and documents in one system.

The natural audience is HR teams and growing companies. They also list Human Resources, so expect those to show up in the feature set. They are a very small team, 1 to 10 people, which usually shapes who they work with. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Afra is based in Los Angeles, California and founded in 2003. You can read more at afraconsulting.com.

Things worth asking about: payroll integration, onboarding workflows, and self-service. Ask for a trial on your own data, not a canned demo.

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