Adpump

Adpump is a performance marketing network that helps marketers and publishers improve their business effectiveness. The job it does: planning, buying and reporting on paid ads across channels.

Who is it for? Mostly performance marketers and agencies. They also list Advertising, Digital Marketing, Education, Finance and Insurance, so expect those to show up in the feature set. They are a mid-sized team, 201 to 500 people, which usually shapes who they work with.

Adpump is based in New York, New York and around since 2015. More on adpump.com.

Our checklist for this category: platform coverage, attribution model, and fees as a share of spend. Ask for a trial on your own data, not a canned demo.

If you have worked with Adpump, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.